
Primal Herbs Grows 300% following rebrand.

Primal Herbs Grows 300% following rebrand.

Primal Herbs Grows 300% following rebrand.
300% Growth Post-Launch
300% Growth Post-Launch
300% Growth Post-Launch
Primal Herbs is a US-based ED supplement brand that turned to That Works in 2024 to level up their digital presence. We overhauled everything—from branding and packaging to website strategy—and the results speak for themselves.
Primal Herbs is a US-based ED supplement brand that turned to That Works in 2024 to level up their digital presence. We overhauled everything—from branding and packaging to website strategy—and the results speak for themselves.
Primal Herbs is a US-based ED supplement brand that turned to That Works in 2024 to level up their digital presence. We overhauled everything—from branding and packaging to website strategy—and the results speak for themselves.
Primal Herbs is a US-based ED supplement brand that turned to That Works in 2024 to level up their digital presence. We overhauled everything—from branding and packaging to website strategy—and the results speak for themselves.
UI/UX Design
UI/UX Design
UI/UX Design
Shopify Development
Shopify Development
Shopify Development
CRO
CRO
CRO
Branding
Branding
Branding
Photography
Photography
Photography
3D Rendering
3D Rendering








Where it all began
Where it all began
Where it all began
Where it all began
That Works began by stripping away the drop-shipping aesthetic, reimagining Primal Herbs as a science-driven, premium brand. We revamped their packaging to convey a credible feel, then conducted a meticulous site audit to safeguard existing wins while removing friction points. Next came fresh 3D product rendering and photography, perfectly aligned with the new brand identity.
Once the updated site went live, Primal Herbs experienced immediate traction, allowing them to profitably scale ad spend leading to 300% growth in the following months. Fuelling this growth is our ongoing partnership, where we continue managing Shopify store CRO and expansions into additional SKUs, backed by design innovation and a commitment to elevated user experiences.
















Driving growth & innovation
Driving growth & innovation
Driving growth & innovation
Driving growth & innovation
Primal Herbs remains a close partner as we shape their evolution into a multi-SKU powerhouse. Through strategic design, data-driven decision-making, and a focus on cohesive visuals, we’re ensuring that each product launch builds on their newfound momentum. By consistently refining every aspect of their brand, That Works is paving the way for Primal Herbs to dominate the supplement market with both style and substance.
Primal Herbs remains a close partner as we shape their evolution into a multi-SKU powerhouse. Through strategic design, data-driven decision-making, and a focus on cohesive visuals, we’re ensuring that each product launch builds on their newfound momentum. By consistently refining every aspect of their brand, That Works is paving the way for Primal Herbs to dominate the supplement market with both style and substance.
Primal Herbs remains a close partner as we shape their evolution into a multi-SKU powerhouse. Through strategic design, data-driven decision-making, and a focus on cohesive visuals, we’re ensuring that each product launch builds on their newfound momentum. By consistently refining every aspect of their brand, That Works is paving the way for Primal Herbs to dominate the supplement market with both style and substance.
Primal Herbs remains a close partner as we shape their evolution into a multi-SKU powerhouse. Through strategic design, data-driven decision-making, and a focus on cohesive visuals, we’re ensuring that each product launch builds on their newfound momentum. By consistently refining every aspect of their brand, That Works is paving the way for Primal Herbs to dominate the supplement market with both style and substance.
















Ongoing UI/UX Firepower for the UK’s Mattress Trailblazer
Ongoing UI/UX Firepower for the UK’s Mattress Trailblazer
Ongoing UI/UX Firepower for the UK’s Mattress Trailblazer




Turning Pre-Loved into Pure Desire
Turning Pre-Loved into Pure Desire
Turning Pre-Loved into Pure Desire




Turning the Tap on Trust: Water2’s CRO Makeover
Turning the Tap on Trust: Water2’s CRO Makeover
Turning the Tap on Trust: Water2’s CRO Makeover


