Theme Build
Shopify Plus
Mobile-first Design
Search & Filtering
Content Hubs
Rewards & Accounts


Most shoppers don’t know why you’d choose an oral spray or a magnesium you apply to the skin over a tablet. That difference is the whole reason BetterYou exists, and the old store listed products without ever explaining it.
So every product page now starts with the delivery method, then moves on to the ingredients. Shoppers understand what makes the format different before they’re asked to pick a product, and subscriptions are built into the buy box from the start.
We designed every key page mobile first, more than 20 templates in all, from the homepage and product pages through to the science hub, rewards and account area.




With more than 200 products across sprays, waters and transdermal ranges, finding the right one was its own problem. Live search, collection filters and clearer product naming now get people to the right product in fewer steps.
The rebuild also gives people a reason to come back. The science hub and health hub answer the questions shoppers bring with them, and BetterRewards turns a one-off order into an ongoing relationship.
The result is a store that sells the science without losing the shopper: the story up front, the right product close at hand, and a reason to return after the first order.




Jake Laud
Ecom Manager, BetterYou
Success stories

The stores behind the numbers.
Over a billion in revenue has gone through stores we’ve built and optimised. Here’s how some of them got there.
We deliver it end to end, from CRO theme rebuilds to always-on growth retainers, run by an expert team and powered by Atlas.











